Genetics decide the range. Food decides where in that range your dog lives. A well-bred Frenchie fed cheap food will look like a badly-bred one within a year. A modestly-bred Frenchie fed well can stay tight and clean for a decade. We can spend two years selecting a pairing on paper and lose all of it at the food bowl.
Most breeders, in my honest experience, find the cheapest bag of food that keeps a dog alive and then defend the choice for the rest of their career. A lot of them feed the Costco bag. That is not a moral failing — food is expensive and breeding is not a rich person's business — but I am telling you what I see. I am not going to pretend the standard practice is the right practice.
I picked the food side of this program the same way I picked the genetic side: obsessively, over years, and with the receipts.